Legal Document

Privacy Policy of 45rr: How Your Data Is Protected

This document clearly explains how 45rr collects, uses, stores, and protects your personal data, in full compliance with the Lei Geral de Proteção de Dados (LGPD — Law 13.709/2018). Please read it before creating your account.

Last updated: July 2026 — Version 2.4

What This Policy Guarantees You

A summary of 45rr's commitments to your data privacy. The full document with complete details is in the section below.

LGPD Compliance

All personal data collected by 45rr is handled in strict compliance with the General Data Protection Law (Lei 13.709/2018). You have legally guaranteed rights over your data — and 45rr honors them fully.

SSL Encryption on All Pages

45rr uses 256-bit SSL encryption across all pages and transactions on the platform, including deposits via Pix, boleto, and card. Your payment data and personal information are always transmitted securely and protected.

No Sale of Data to Third Parties

45rr does not sell, rent, or share your personal data with third parties for commercial purposes. Your data is used exclusively to provide our services, verify your identity, and meet legal obligations.

Access and Control of Your Data

You can request full access to the data 45rr holds about you at any time, as well as correction, portability, or deletion of that information, as provided by the LGPD — no red tape and no charge.

Limited and Transparent Purpose

Every piece of data collected by 45rr has a specific purpose declared in this Policy. We do not collect unnecessary information, and we do not use your data for anything beyond what is described here — no exceptions.

Dedicated Privacy Channel

To exercise your rights under the LGPD or ask any questions about how your data is handled at 45rr, contact our Data Protection Officer (DPO) at contato@45rr.best. We respond within 15 business days.


How Your Data Moves Through 45rr

From collection to storage, through use and eventual deletion — a simplified view of what happens to your information on the platform.

1
Collection

You provide your data when creating an account, making deposits, or contacting support. 45rr also automatically collects technical data (IP address, device, browser) for security and platform operation purposes.

2
Verification

Some data is used to verify your identity (KYC), confirm that you are 18 or older, and that you are a Brazilian resident with a valid CPF. This step is required by law and protects both you and the integrity of the platform.

3
Use

Your data is used exclusively to: provide 45rr's services, process deposits and withdrawals via Pix and other methods, send account-related communications, and fulfill legal obligations applicable to the sector.

4
Storage

Your data is stored on secure servers with restricted access controls. Retention periods vary by purpose: financial transaction data is kept for the period required under Brazilian law.

5
Your Rights

You can request access, correction, portability, or deletion of your data at any time. Just send an email to contato@45rr.best. 45rr responds within the legal timeframe established by the LGPD.

6
Deletion

When you close your account, data that does not need to be retained due to legal obligations is securely deleted. Data that must be kept for regulatory requirements is stored for the minimum necessary period.


Rights the LGPD Guarantees to All 45rr Users

The General Data Protection Law gives you real control over your information. See what you can request from 45rr at any time.

Access

Request a complete copy of all personal data 45rr holds about you, in a readable and organized format.

Correction

Request the correction of any incomplete, inaccurate, or outdated information registered in your 45rr account.

Deletion

Request the deletion of data processed on the basis of your consent, where there is no legal obligation to retain it.

Portability

Receive your data in a structured format for transfer to another service provider, as provided for under the LGPD.

Information

Know which public or private entities 45rr has shared your data with, and for what purpose.

Withdrawal of consent

Withdraw consent for data processing at any time, with effect on all future processing.

Objection

Object to data processing carried out in violation of the LGPD, including processing based on legitimate interest.

Review

Request a review of automated decisions that affect your interests, such as account blocks or restrictions generated by automated systems.

To exercise any of these rights, send an email to contato@45rr.best with the subject line "LGPD Rights". We respond within 15 business days.


1Who We Are and Scope of This Policy

This Privacy Policy applies to all services provided by 45rr — including the website, the mobile app, and any ancillary service operated under the 45rr brand for users in Brazil. By creating an account or using any feature of the platform, you agree to the practices described in this document.

The 45rr is the controller of personal data collected through the platform, responsible for deciding how and why that data is processed. 45rr's Data Protection Officer (DPO) can be reached at contato@45rr.best.

Scope: This policy applies to all registered 45rr users in Brazil, regardless of the device used to access the platform — mobile, tablet, desktop, or any other.
2What Personal Data We Collect

The 45rr collects only the data strictly necessary to provide its services and meet legal obligations. Collection occurs in three ways: data provided directly by you, data generated automatically through use of the platform, and data received from third parties for identity verification.

Data you provide:

  • Full name, CPF, date of birth, and full address in Brazil.
  • Email address and mobile number for communications and authentication.
  • Government-issued ID (RG, CNH, or passport) and proof of address — requested during the identity verification (KYC) process.
  • Payment method information (Pix key data, tokenized credit/debit card details, boleto data, and bank account information for TED).
  • Betting history, deposits, withdrawals, and use of 45rr's services.
  • Communications with platform support (chat, email, WhatsApp).

Automatically collected data:

  • IP address and approximate geolocation for security and legal compliance purposes.
  • Device type, operating system, browser, and app version in use.
  • Platform browsing data: pages visited, session time, clicks and interactions.
  • Cookies and similar technologies — detailed in Section 7 of this policy.
Sensitive data: 45rr does not intentionally collect sensitive data such as racial origin, religious beliefs, health data, or sexual orientation. If such data is inadvertently provided, it will be deleted immediately.
3How and Why We Use Your Data

The 45rr uses collected data exclusively for the purposes described below. No data is used for undisclosed purposes without prior notice and, where required by the LGPD, without renewed user consent.

PurposeData Usage
Account creation and managementFull name, CPF, email, mobile number, date of birth, address
Identity Verification (KYC)Government-issued ID, proof of address, CPF
Bet processingBetting history, account balance, session data
Deposits and withdrawals (Pix, boleto, card, TED)Payment data, CPF, banking details
Fraud prevention and anti-money launderingIP address, transaction history, device data
User supportCommunication history, account data
Account communications and promotionsEmail, mobile number (with consent for marketing)
Compliance with legal obligationsCPF, financial data, identity documents
Platform improvement and usage analyticsAnonymized or aggregated browsing data

The 45rr does not use your data to build behavioral profiles for sale to external advertisers, nor for automated decisions that significantly affect your rights without the possibility of human review.

4Legal Basis for Data Processing

All personal data processing carried out by 45rr is grounded in one of the legal bases established by the LGPD:

  • Contract performance: processing necessary to fulfill the contract between you and 45rr when you create your account — this includes account management, bet processing, deposits, and withdrawals.
  • Legal obligation: processing required by Brazilian law, including Law 9.613/1998 (anti-money laundering), tax legislation, and Central Bank regulations on payment methods.
  • Legitimate interest: processing for fraud prevention, platform security, and service improvement purposes, provided it does not override users' fundamental rights and freedoms.
  • Consent: for sending marketing communications and promotions via email, SMS, or WhatsApp. You may withdraw this consent at any time through your account settings or by email.
5Data Sharing with Third Parties

The 45rr does not sell users' personal data. Sharing with third parties occurs only in the situations described below and always with adequate data protection safeguards in place:

  • Payment providers: data required to process deposits and withdrawals is shared with the relevant providers — including financial institution partners for processing Pix, boleto bancário, credit/debit card, PicPay, Mercado Pago, and TED transfers via banks authorized by the Banco Central do Brasil (Nubank, Itaú, Bradesco, Banco do Brasil, Caixa Econômica Federal, and others). These providers receive only the minimum data necessary to complete each transaction.
  • Identity verification: documents and data provided during the KYC process may be processed by identity verification partners contracted by 45rr, subject to confidentiality agreements and LGPD compliance.
  • Government authorities: 45rr may be legally required to share data with competent Brazilian authorities — including the Receita Federal, Banco Central, COAF, Ministério Público, or the Judiciary — upon formal request with an appropriate legal basis.
  • Technical infrastructure providers: hosting, performance analytics, and security services that support platform operations may process technical data, always under contract and subject to confidentiality obligations.
Guarantee: All third parties that process personal data on behalf of 45rr are contractually required to handle that information in compliance with the LGPD and solely for the purposes authorized by 45rr.
6Payment Data & Financial Security

The 45rr applies additional layers of security to payment data, given the sensitive nature of this information. All deposits and withdrawals on the platform are processed in BRL, using only payment methods authorized by the Banco Central do Brasil.

  • Credit and debit card data is tokenized — 45rr never stores your full card number, security code (CVV), or banking authentication credentials.
  • Pix keys are stored in encrypted form and used exclusively to process withdrawals to the verified account holder.
  • TED data (branch, account, bank) is handled with restricted access and used solely for the specific transaction authorized by the user.
  • 45rr is subject to Banco Central do Brasil regulations and COAF reporting obligations for suspicious transactions or those exceeding the limits set by anti-money laundering regulations.

No employee of 45rr has access to users' full card numbers or banking passwords. Support will never ask for this information via chat, email, or any other channel.

7Cookies and Tracking Technologies

The 45rr uses cookies and similar technologies to ensure the platform functions correctly, keep your session active, and analyze service usage for continuous improvement. By continuing to use the platform after the cookie notification, you consent to their use.

  • Essential cookies: required for basic platform functionality — authentication, session management, and security. They cannot be disabled without affecting how the service operates.
  • Performance cookies: collect aggregated and anonymized data on how users navigate the platform, used to identify and fix technical issues and improve the overall experience.
  • Functional cookies: store your language preferences, display settings, and other customizations to personalize your 45rr experience.
  • Marketing cookies (with consent): used only with your consent, to present relevant 45rr promotions. You can withdraw this consent at any time in your account's privacy settings.

You can manage your cookie preferences in your browser settings. Disabling essential cookies may affect how the platform functions.

8How Long We Keep Your Data

The 45rr retains users' personal data only for as long as strictly necessary for each purpose, in compliance with mandatory legal retention periods and the LGPD's data minimization and storage limitation principles.

  • Active account data: retained for as long as your account remains active at 45rr, to enable the ongoing provision of services.
  • Financial and betting data: retained for a minimum of 5 years after the last transaction, as required by tax legislation and anti-money laundering laws.
  • Identity verification documents (KYC): retained for a minimum of 5 years, as required by anti-money laundering regulations (Law 9.613/1998).
  • Support communication history: retained for up to 2 years after account closure, for dispute resolution purposes.
  • Browsing data and cookies: session data is deleted at the end of each session; aggregated performance data is retained for up to 12 months.

Once the applicable retention period has elapsed, data is securely deleted or irreversibly anonymized so that it can no longer be linked to you.

9Platform Security Measures

The 45rr implements technical and organizational measures to protect users' personal data against unauthorized access, loss, alteration, or improper destruction:

  • 256-bit SSL/TLS encryption across all pages, including login, registration, deposits, and withdrawals.
  • Two-factor authentication (2FA) is available to all users as an additional layer of account security.
  • Restricted access controls: only employees with a justified operational need have access to users' personal data, and are bound by confidentiality obligations.
  • Continuous monitoring of suspicious activity and automated fraud detection systems.
  • Regular security testing and vulnerability audits conducted by external specialists.
  • Redundant backup servers and disaster recovery plans to ensure service continuity and data integrity.
In the event of an incident: If 45rr identifies a data breach that could put your rights at risk, you will be notified as soon as possible, as required by the LGPD, with information about what happened and what steps were taken.
10Minor Protection

The services of 45rr are intended exclusively for users aged 18 and over. The platform does not intentionally collect personal data from minors and uses date-of-birth and CPF verification mechanisms to prevent underage access.

If the 45rr identifies that data belonging to a person under 18 has been inadvertently collected, that data will be deleted immediately and the account will be closed. If you believe a child or minor's data has been submitted to 45rr, please contact us immediately at contato@45rr.best.

11How to Exercise Your LGPD Rights

To exercise any of the rights guaranteed by the LGPD regarding your personal data at 45rr, follow the steps below:

  • Send an email to contato@45rr.best with the subject "LGPD Rights — [your full name]".
  • Specify which right you wish to exercise (access, correction, deletion, portability, etc.) and provide enough details for us to identify your request.
  • For security purposes, we may ask you to confirm your identity before processing your request.
  • 45rr will respond to your request within 15 business days, as required by the LGPD. More complex cases may require additional time, and you will be notified in advance.
National Authority: If you believe 45rr has not handled your request appropriately, you have the right to file a complaint with the National Data Protection Authority (ANPD), as provided under the LGPD.
12International Data Transfer

In some cases, personal data of users of 45rr may be transferred to or processed on servers located outside Brazil — for example, by cloud infrastructure providers.

When this occurs, the 45rr ensures that international data transfers are carried out only to countries that offer an adequate level of data protection, or through the adoption of specific contractual safeguards (such as standard data protection clauses), in accordance with Article 33 of the LGPD.

The 45rr prioritizes, wherever possible, the use of infrastructure that processes data in Brazil or in countries with data protection standards equivalent to the LGPD.

13Changes to This Privacy Policy

The 45rr may update this Privacy Policy periodically to reflect changes to our services, applicable legislation, or data processing practices. All material updates will be communicated in advance by email or platform notification.

The date of the last update is indicated at the top of this document. We recommend reviewing this policy periodically. Continued use of the platform after the effective date of any changes constitutes acceptance of the updated terms.

Previous versions of this policy can be requested from the Data Protection Officer of 45rr at contato@45rr.best.

14Contact, Data Protection Officer (DPO) & Applicable Law

The data protection officer (DPO) of the 45rr is the official point of contact for all matters relating to this Privacy Policy and the processing of personal data on the platform.

  • DPO Email: contato@45rr.best (subject: "Privacy / LGPD")
  • Response time: up to 15 business days
  • Language: support available exclusively in Brazilian Portuguese

This Privacy Policy is governed by Brazilian law, in particular the Lei Geral de Proteção de Dados (Law 13.709/2018 — LGPD), the Consumer Protection Code (Law 8.078/1990), and the Marco Civil da Internet (Law 12.965/2014). Any disputes arising from this policy shall be submitted to the jurisdiction of the courts of São Paulo, State of São Paulo, Brazil.


Why Data Privacy Matters for Brazilian Bettors

When you create an account on a Sports Betting platform, you are sharing personal information that deserves to be handled responsibly. CPF, banking details, transaction history — in the wrong hands, this data can cause real harm. That is why the 45rr does not treat privacy as a legal formality to be met with the bare minimum effort. It is an operational priority that has shaped product, infrastructure, and user support decisions from day one.

One of the most common questions we receive from Brazilian users is: "is my Pix data safe?" The answer is yes — and that's not just a marketing claim. The Pix key linked to your account at 45rr is stored in encrypted form and used solely to process the withdrawal you authorized, to the account you registered. No platform employee has access to your Pix key outside the context of a transaction initiated by you. If you receive any communication asking for full banking details or a password on behalf of 45rr, treat it as a scam attempt and contact support immediately.

The identity verification process (KYC) is another common source of questions. Submitting a copy of your RG or CNH to an online platform can feel uncomfortable — and that skepticism is healthy. The reason the 45rr requesting these documents is not curiosity or unnecessary red tape — it is a legal requirement. Law 9.613/1998 and Banco Central regulations require payment platforms and financial services to verify user identity as part of anti-money laundering measures. Without this verification, it would not be possible to process withdrawals safely and legally. Submitted documents are handled by specialized identity verification partners, with access restricted to authorized employees of 45rr, and stored with encryption for the minimum period required by law.

Regarding marketing, the 45rr only sends promotional communications to users who have explicitly consented to receive them. If you'd rather not receive emails or messages about Brasileirão, Copa do Brasil promotions, or special bonuses, simply update your preference in your account settings or send an email requesting removal from the list. Opt-outs are processed within 48 hours and have no effect on your account functionality or your ability to bet, deposit, or withdraw.

The 45rr also does not use your data to build behavioral profiles for sale to third parties or to display advertising from external partners within the platform. When you see a promotion on 45rr, it was created by the platform's own team based on the Brazilian sports calendar — it is not advertising purchased by third parties using your personal information. This is an important distinction from platforms whose business model depends on advertising revenue.

Finally, LGPD compliance is not a static state — it is an ongoing process. Data protection standards and best practices evolve, and the 45rr keeps pace with these changes. This Privacy Policy is reviewed periodically to reflect legal updates and improvements to the platform's internal practices. If you have suggestions on how 45rr could improve its approach to data privacy, the DPO channel is open for that too — user feedback is taken seriously.


Privacy Questions at 45rr

45rr does not sell or share personal data with third parties for commercial purposes. Sharing only occurs in three situations: with payment providers (to process Pix, boleto, card, PicPay, Mercado Pago, and TED), with identity verification partners (for the KYC process), and with Brazilian government authorities when required by law. All partners are contractually bound to use your data solely for the authorized purpose.

Send an email to contato@45rr.best with the subject line "Data Deletion — LGPD", including your full name and registered CPF. 45rr will process your request within the legal timeframe. Please note that certain data must be retained for the period required by Brazilian law (such as financial and KYC data, for a minimum of 5 years) even after account closure. In such cases, data is kept only for the legally required period and then permanently deleted.

Yes, the Pix key linked to your account is stored in encrypted form at 45rr to make future withdrawals easier. It is used exclusively to process withdrawals you authorize and is never shared with third parties. No 45rr employee has direct access to your Pix key in plain text. If you want to remove or update your registered Pix key, please contact support after verifying your identity.

Identity verification (KYC) before releasing withdrawals is a legal requirement — not a policy unique to 45rr. Law 9.613/1998 (anti-money laundering) and Banco Central regulations require all payment platforms and financial services to confirm user identity. This protects you (against unauthorized use of your account) and the integrity of the Brazilian financial system. Requested documents are stored with encryption and used solely for this purpose.

You can stop receiving marketing communications from 45rr in three ways: by clicking the unsubscribe link in the footer of any email received; by adjusting your communication preferences in the account settings on the platform; or by sending an email to contato@45rr.best requesting removal. Requests are processed within 48 hours. Unsubscribing from marketing does not affect transactional communications related to your account (deposit and withdrawal confirmations, etc.), which will continue to be sent as normal.

In the event of 45rr ceasing operations, users would be notified at least 30 days in advance. Account balances would be returned via Pix. Personal data would be handled in accordance with the LGPD: data that must be retained due to legal obligations would remain stored for the minimum required period; all other data would be securely deleted. Users would be able to request a copy of their data before permanent deletion.

Bet Safely and Transparently at 45rr

Now that you know how your data is handled, signing up is quick and secure. Get a bonus of up to R$ 500.00 on your first deposit, withdraw via Pix, and enjoy full LGPD compliance.

LGPD compliant 256-bit SSL across all pages Data never sold to third parties Pix withdrawals — fast, secure, and fee-free

Privacy, Security & Responsible Gambling at 45rr

45rr processes your personal data in accordance with the LGPD. Betting is exclusively for users aged 18 and over. To exercise your privacy rights, email contato@45rr.best. For more information, visit our Terms and Conditions and our Responsible Gaming.


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